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A Market-Based Approach to Child Nutrition: Mothers' Demand for Quality Certification of Infant Foods in Bamako, Mali

Author: Sanogo D & Master WA
Year: 2002
Resource type: Article

March 24, 2001rev. April 30, 2002 forthcoming in Food Policy by Diakalia Sanogo and William A. Masters.

Looks at the different types of complementary / infant foods currently used in Africa and their appeal to mothers and how to make locally based foods more attractive. While not perhaps for acute emergencies, except in Mali, this kind of information is useful for longer term emergencies where the acceptability of locally produced and more sustainable complementary foods is important.

Abstract

This paper analyses the potential impact of introducing quality certification to the market for infant foods in a very low-income country, where malnutrition is widespread. Using an experimental-economics approach, we find that a program to sample, test and certify the nutrient density of products could promote a more competitive market for low-cost fortified foods and be implemented on a self-financing basis, yielding net economic benefits on the order of US$1 million per year in the city of Bamako. We find that mothers’ demand for quality information rises with their education and income level, but is higher than the estimated cost of certification even among the very poor and uneducated.

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Sanogo D & Master WA (2002). A Market-Based Approach to Child Nutrition: Mothers' Demand for Quality Certification of Infant Foods in Bamako, Mali. www.ennonline.net/infantfoodsmali

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